Title: Image Optimizer PRO &#8211; Optimize Images, Convert AVIF &amp; WebP
Author: poweredcache
Published: <strong>December 31, 2023</strong>
Last modified: November 23, 2025

---

Search plugins

![](https://ps.w.org/image-optimizer-pro/assets/banner-772x250.png?rev=3015934)

![](https://ps.w.org/image-optimizer-pro/assets/icon.svg?rev=3016602)

# Image Optimizer PRO – Optimize Images, Convert AVIF & WebP

 By [poweredcache](https://profiles.wordpress.org/poweredcache/)

[Download](https://downloads.wordpress.org/plugin/image-optimizer-pro.1.1.2.zip)

 * [Details](https://test.wordpress.org/plugins/image-optimizer-pro/#description)
 * [Reviews](https://test.wordpress.org/plugins/image-optimizer-pro/#reviews)
 *  [Installation](https://test.wordpress.org/plugins/image-optimizer-pro/#installation)
 * [Development](https://test.wordpress.org/plugins/image-optimizer-pro/#developers)

 [Support](https://wordpress.org/support/plugin/image-optimizer-pro/)

## Description

**Image Optimizer Pro** is your ultimate solution to optimize images efficiently.
Designed for WordPress users, it automatically converts and serves images in AVIF
or webp format where the browser supports, ensuring faster load times and enhanced
user experience.

#### Key Features

 * **On-the-fly Image Optimization**: No need to manually convert each image. Image
   Optimizer Pro does it for you!
 * **Serve in AVIF or WebP**: Utilize the latest image formats for faster loading
   and better performance.
 * **Global Network Distribution**: Images are distributed on our extensive global
   network, ensuring they are served swiftly to your visitors, no matter where they
   are.

**Documentation**: [https://docs.poweredcache.com/image-optimization/](https://docs.poweredcache.com/image-optimization/)

**Please note**: This plugin requires an active license key for operation. Users
can utilize their existing [Powered Cache Premium](https://poweredcache.com/pricing/)
license key or purchase a standalone license at [Image Optimizer Pro Plans](https://poweredcache.com/pricing/image-optimizer/)
page.

#### Contributing & Bug Report

Bug reports and pull requests are welcome on [Github](https://github.com/poweredcache/image-optimizer-pro/).

**If you like Image Optimizer PRO, then consider checking out our other projects:**

 * [Powered Cache](https://poweredcache.com/) – Caching and Optimization for WordPress–
   Easily Improve PageSpeed & Web Vitals Score
 * [Magic Login Pro](https://handyplugins.co/magic-login-pro/) – Easy, secure, and
   passwordless authentication for WordPress.
 * [Easy Text-to-Speech for WordPress](https://handyplugins.co/easy-text-to-speech/)–
   Transform your textual content into high-quality synthesized speech with Amazon
   Polly.
 * [Handywriter](https://handyplugins.co/handywriter/) – AI-powered writing assistant
   that can help you create content for your WordPress.
 * [PaddlePress PRO](https://handyplugins.co/paddlepress-pro/) – Paddle Plugin for
   WordPress
 * [WP Accessibility Toolkit](https://handyplugins.co/wp-accessibility-toolkit/)–
   A collection of tools to help you make your WordPress more accessible.

### Privacy Policy and Third-Party Service Disclosure

Our plugin, **Image Optimizer Pro**, enhances website performance by optimizing 
and distributing images via a third-party service, [Powered Cache](https://poweredcache.com/).

This collaboration is essential for functionalities like on-the-fly image optimization
and global network distribution.

In addition to optimizing images, our service includes verifying website addresses
and license keys against our API endpoint. This verification is conducted to ensure
that each website is eligible to use our services.

As part of these processes, standard visitor information, such as IP addresses, 
may be collected, and we ensure the protection of user privacy and data.

For detailed insights into how data is handled by Powered Cache, and to understand
the terms under which the service operates, please review the following:
 – [Privacy Policy](https://poweredcache.com/privacy/)–
[Terms of Service](https://poweredcache.com/tos/)

## Screenshots

 * [[
 * Simple settings. Just activate your license, and you are good to go.

## Installation

#### From within WordPress

 1. Visit ‘Plugins > Add New’
 2. Search for ‘Image Optimizer Pro’
 3. Activate Image Optimizer Pro and activate your license key.
 4. That’s it! Image Optimizer Pro will now automatically serve optimized images to
    your visitors.

#### Manually

 1. Upload the `image-optimizer-pro` directory to the `/wp-content/plugins/` directory.
 2. Activate the plugin through the ‘Plugins’ menu in WordPress.
 3. Navigate to the settings page and activate your license.
 4. That’s it! Image Optimizer Pro will now automatically serve optimized images to
    your visitors.

## FAQ

### Do I need to manually convert my existing images?

No, Image Optimizer Pro will automatically handle image conversion and distribution
for you.

### How do I obtain a license key for Image Optimizer Pro?

You can use your existing Powered Cache Premium license key. Alternatively, you 
can purchase a standalone license for Image Optimizer Pro at [Image Optimizer Pro Plans](https://poweredcache.com/pricing/image-optimizer/).

### Is there any additional cost for using the global network distribution?

No, the global network distribution is included in the plugin at no extra charge.
You can see the list of locations [here](https://poweredcache.com/features/image-optimizer/).

### Is it compatible with WordPress multisite

Yes, it works with WordPress multisite, either as a network-activated plugin or 
on a per-site basis.

### Is it compatible with PHP 8+

Yes, it’s compatible with PHP 8+

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Image Optimizer PRO – Optimize Images, Convert AVIF & WebP” is open source software.
The following people have contributed to this plugin.

Contributors

 *   [ poweredcache ](https://profiles.wordpress.org/poweredcache/)
 *   [ Mustafa Uysal ](https://profiles.wordpress.org/m_uysl/)

“Image Optimizer PRO – Optimize Images, Convert AVIF & WebP” has been translated
into 1 locale. Thank you to [the translators](https://translate.wordpress.org/projects/wp-plugins/image-optimizer-pro/contributors)
for their contributions.

[Translate “Image Optimizer PRO – Optimize Images, Convert AVIF & WebP” into your language.](https://translate.wordpress.org/projects/wp-plugins/image-optimizer-pro)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/image-optimizer-pro/),
check out the [SVN repository](https://plugins.svn.wordpress.org/image-optimizer-pro/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/image-optimizer-pro/)
by [RSS](https://plugins.trac.wordpress.org/log/image-optimizer-pro/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.1.2 (2025-11-23)

 * [Updated] Dependencies.
 * [Tested] Compatibility with WordPress 6.9

#### 1.1.1 (2025-04-14)

 * [Updated] Dependencies.
 * [Tested] Compatibility with WordPress 6.8

#### 1.1 (2024-07-16)

 * [Added] Cache purge feature.
 * [Updated] Dependencies.
 * [Tested] Compatibility with WordPress 6.6.

#### 1.0.1 (2024-01-02)

 * Added option to prefer WebP format over AVIF.

#### 1.0 (2023-12-31)

 * Initial release

## Meta

 *  Version **1.1.2**
 *  Last updated **4 months ago**
 *  Active installations **100+**
 *  WordPress version ** 5.7 or higher **
 *  Tested up to **6.9.4**
 *  PHP version ** 7.2.5 or higher **
 *  Languages
 * [English (US)](https://wordpress.org/plugins/image-optimizer-pro/) and [Turkish](https://tr.wordpress.org/plugins/image-optimizer-pro/).
 *  [Translate into your language](https://translate.wordpress.org/projects/wp-plugins/image-optimizer-pro)
 * Tags
 * [AVIF](https://test.wordpress.org/plugins/tags/avif/)[image compression](https://test.wordpress.org/plugins/tags/image-compression/)
   [image optimizer](https://test.wordpress.org/plugins/tags/image-optimizer/)[optimize images](https://test.wordpress.org/plugins/tags/optimize-images/)
   [webp](https://test.wordpress.org/plugins/tags/webp/)
 *  [Advanced View](https://test.wordpress.org/plugins/image-optimizer-pro/advanced/)

## Ratings

No reviews have been submitted yet.

[Add my review](https://wordpress.org/support/plugin/image-optimizer-pro/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/image-optimizer-pro/reviews/)

## Contributors

 *   [ poweredcache ](https://profiles.wordpress.org/poweredcache/)
 *   [ Mustafa Uysal ](https://profiles.wordpress.org/m_uysl/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/image-optimizer-pro/)

## Donate

Would you like to support the advancement of this plugin?

 [ Donate to this plugin ](https://poweredcache.com/donate/)