Title: TargetAudience
Author: Niels Wagner
Published: <strong>February 11, 2019</strong>
Last modified: February 11, 2019

---

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![](https://ps.w.org/targetaudience/assets/banner-772x250.jpg?rev=2028767)

This plugin **hasn’t been tested with the latest 3 major releases of WordPress**.
It may no longer be maintained or supported and may have compatibility issues when
used with more recent versions of WordPress.

![](https://ps.w.org/targetaudience/assets/icon-128x128.jpg?rev=2028767)

# TargetAudience

 By [Niels Wagner](https://profiles.wordpress.org/marketerbase/)

[Download](https://downloads.wordpress.org/plugin/targetaudience.1.0.zip)

 * [Details](https://test.wordpress.org/plugins/targetaudience/#description)
 * [Reviews](https://test.wordpress.org/plugins/targetaudience/#reviews)
 *  [Installation](https://test.wordpress.org/plugins/targetaudience/#installation)
 * [Development](https://test.wordpress.org/plugins/targetaudience/#developers)

 [Support](https://wordpress.org/support/plugin/targetaudience/)

## Description

TargetAudience helps you to address your website audience more precisely. By adding
a “utm_content” parameter you can change the visual behaviour of your website to
better address visitors who came from different places.

After configuring the plugin in the settings you can use a shortcode for displaying
the name of your audience. For example place the shortcode:

    ```
    [audience default="Webdesigner" alternative="1"]
    ```

on your page. By default “Webdesigner” is displayed.

But if you append an “utm_content” parameter like “?utm_content=1” in the address
bar, the shortcode will display the first alternative of your set audience with 
ID 1 (maybe “Online-Marketers”).

## Installation

 1. Upload `targetaudience` to the `/wp-content/plugins/` directory
 2. Activate the plugin through the ‘Plugins’ menu in WordPress
 3. Configure the plugin in the settings by adding audiences
 4. Place the shortcode on your page
 5. Control the output by adding the equivalent “utm_content” to the address bar

## FAQ

  What is needed for setting up the plugin?

No coding is needed for setting up the plugin. Just follow the screen instructions.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“TargetAudience” is open source software. The following people have contributed 
to this plugin.

Contributors

 *   [ Niels Wagner ](https://profiles.wordpress.org/marketerbase/)

[Translate “TargetAudience” into your language.](https://translate.wordpress.org/projects/wp-plugins/targetaudience)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/targetaudience/), check
out the [SVN repository](https://plugins.svn.wordpress.org/targetaudience/), or 
subscribe to the [development log](https://plugins.trac.wordpress.org/log/targetaudience/)
by [RSS](https://plugins.trac.wordpress.org/log/targetaudience/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.0

 * Initial release

## Meta

 *  Version **1.0**
 *  Last updated **7 years ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 4.0.1 or higher **
 *  Tested up to **5.0.25**
 *  PHP version ** 5.6 or higher **
 *  Language
 * [English (US)](https://wordpress.org/plugins/targetaudience/)
 * Tags
 * [conversion](https://test.wordpress.org/plugins/tags/conversion/)[segmentation](https://test.wordpress.org/plugins/tags/segmentation/)
 *  [Advanced View](https://test.wordpress.org/plugins/targetaudience/advanced/)

## Ratings

No reviews have been submitted yet.

[Add my review](https://wordpress.org/support/plugin/targetaudience/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/targetaudience/reviews/)

## Contributors

 *   [ Niels Wagner ](https://profiles.wordpress.org/marketerbase/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/targetaudience/)